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27 Jul Dr. Feige on sustainability and circular economy at BMW
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What is the current sustainability status quo in the automotive world and at BMW in particular? What is changing and what still has to change? A conversation with an expert, Dr. Irene Feige.In July 2020, the BMW Group set itself new, ambitious goals ..
27 Jul The New BMW i4
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A New RealityTo celebrate the reveal of the new all-electric BMW i4, BMW invited Russian media artist Maxim Zhestkov to freely interpret the new vehicle, and create a series of digital artworks using the BMW i4 design and technology as his inspiratio..
01 Jul A century of interior innovation.
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Eyes on the road, hands on the wheel.With almost 100 years of pushing the envelope of engineering and design innovation, BMW steering and control technology has come a long way. Read on as we recap the highlights and historical BMW innovations, from ..
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